CTV
12 minutes
All you need to know about CTV advertising: what are CTV ads, CTV vs. OTT, benefits, CTV ad examples, where to start, and more. Learn on the Eskimi blog.
Digital Advertising
7 minutes
What's the difference between CPM, eCPM, & rCPM? Definitions, formulas, & when to use which. Read more on the Eskimi blog.
Digital Advertising
4 minutes
Evolving digital advertising landscape impacts how businesses plan their ad spend. Learn what are the key things to consider when planning ad campaigns.
Digital Advertising
9 minutes
What are internet walled gardens & what impact they make on the digital advertising? Benefits, drawbacks, walled garden examples. Read more on Eskimi.
Creatives
12 minutes
Got in a variety of different banner sizes? Find out what are the most common & top-performing banner sizes that we identified from 4,5 billion ad opportunities.
Growing Business
8 minutes
Discover the benefits of online advertising. Latest facts & online advertising statistics, targeting options, variety of channels, and more. Read on the Eskimi blog.